Services

Turn Underperforming Pages into High-Converting, Search Optimized Content

Is your website content working as hard as it should? At Cool Fire Inc., we deliver strategic content optimization and SEO services designed to improve visibility, engagement, and conversions — without starting from scratch.

Whether your content is outdated, underperforming in search, or no longer aligned with your brand goals, our team provides the insight and execution to fix it. We blend content strategy, UX thinking, and technical SEO to help you transform your site into a high-performance asset.

What Our Content Optimization Strategy Delivers

• Stronger Search Rankings — We optimize for target keywords, search intent, metadata, and internal linking.
• Improved User Engagement — Better structure, clarity, and messaging keep your audience engaged and on-page.
• Content ROI — We help repurpose and revitalize existing content so it performs like new.
• Strategic Alignment — Ensure your content supports your current offerings and brand voice.

Our Optimization & SEO Strategy Process

1. Full Content Inventory & Mapping

We start with a deep content audit — mapping all existing content types (blogs, landing pages, media, etc.) using tools like Screaming Frog and Google Analytics to capture performance, structure, and gaps.

2. Performance & SEO Analysis

Using platforms like Ahrefs and SEMrush, we analyze keyword rankings, traffic potential, bounce rates, time on page, and conversion behavior to uncover where your content needs work — and what your competitors are doing better.

3. Content Quality Review

We assess tone, structure, clarity, and alignment with your audience and goals. Low-quality or outdated content is flagged for improvement, consolidation, or repurposing.

4. Technical SEO Cleanup

Broken links? Slow load times? Missing schema? We fix the technical blockers that hurt SEO and frustrate users. This includes mobile responsiveness, metadata, page hierarchy, and crawlability.

5. Action Plan & Optimization Roadmap

You’ll receive a prioritized plan with clear, actionable steps to update, rewrite, consolidate, or remove content — backed by data and guided by your business goals.

Why Choose Cool Fire?

We don’t just “audit” — we optimize.
With 20+ years in content strategy, SEO, and custom development, we know how to make websites work smarter. Our strategies are designed for organizations that rely on their digital platforms — whether for traffic, internal workflows, or both.

 

You’ll get:

• Expert SEO insights tailored to your industry
• A clear plan to drive engagement and conversions
• Technical improvements that boost visibility

• Support that evolves with your business

   

Ready to Make Your Content Work Smarter?

Let’s turn your existing content into a competitive edge.

Schedule your free Content Performance Strategy Call.

Stay Secure, Modern, and Fully Supported

Running an outdated version of Drupal puts your site at risk. Cool Fire, Inc. performs seamless upgrades to the latest versions of Drupal with minimal disruption and full content and feature preservation.

We manage pre-upgrade audits, module compatibility, theme updates, and live deployments — ensuring your site is fast, secure, and supported.

Whether you’re on Drupal 7, 8, or 9, we’ll help you migrate safely to the latest version.

Get ahead of the curve — upgrade with confidence.

Custom Platforms for Complex Needs

Cool Fire, Inc. builds robust, scalable websites for organizations that need more than just a template. From custom content types to secure integrations and performance optimization, we deliver solutions tailored to your business.

Our development services span new builds, redesigns, internal tools, and long-term support for mission-critical sites.

We specialize in working with clients who depend on their websites for operations, customer service, and revenue.

Let’s build something powerful — together.

Secure, Scalable Hosting Built for Performance

Reliable hosting is critical to a successful Drupal site. At Cool Fire, Inc., we offer fully managed Drupal web hosting that delivers speed, security, and uptime you can count on.

We help clients choose the right infrastructure, optimize configurations, and integrate tools like Redis, Varnish, and CDN layers.

Whether you need single-site hosting or a multi-environment setup with staging and dev branches, we’ve got you covered.

Let us handle the technical complexity — so you can focus on your content and users.

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Connect Everything, Automate More

Your Drupal platform should play nicely with your other tools. Cool Fire, Inc. provides robust Drupal API integration services — connecting your site to CRMs, marketing platforms, third-party databases, and more.

We handle both inbound and outbound integrations, creating secure and scalable data flows that streamline operations and reduce manual work.

From Zapier to custom REST endpoints, we ensure Drupal works as the central hub for your business logic.

Make your systems work smarter together — with no silos.

Build Powerful Apps That Drive Real-World Impact

At Cool Fire, Inc., we create mobile applications that do more than just look good — they work hard to solve problems, streamline workflows, and elevate your brand across iOS and Android platforms.

Our custom mobile app development services are designed for businesses that need secure, scalable, and user-friendly applications. Whether you're launching a customer-facing app, an internal tool, or an integrated digital experience, our team brings deep expertise in UI/UX, backend infrastructure, and mobile strategy.

We specialize in: 

• Cross-platform app development
• Native iOS and Android Builds
• Integration with existing digital systems
• Security-first architecture
• Ongoing support and feature rollouts

From concept to launch — and beyond — we’ll help you build a mobile experience that keeps your users engaged and your operations smooth.

Let’s build the mobile tool your organization has been waiting for.

Speed, Performance, and UX That Convert

Your website’s performance directly affects your brand perception, SEO rankings, and conversion rates. At Cool Fire, Inc., we provide advanced website optimization services designed to speed up your site and deliver a smoother, more engaging user experience.

We optimize everything from front-end assets and caching strategies to backend queries and mobile responsiveness. Whether you're running Drupal or another CMS, our approach is data-driven and results-focused.

With faster load times, reduced bounce rates, and improved Core Web Vitals, our clients experience measurable improvements across the board.

Let us help you unlock your site’s full performance potential.

Extend Your Platform's Power with Tailored Functionality

When off-the-shelf features aren't enough, custom module development gives your platform the power to do exactly what you need. At Cool Fire, Inc., we design and build modules tailored to your business logic, integrations, and user experience goals.

Whether you're using Drupal or another platform, our team creates custom modules that add seamless functionality without bloating your system.

We’ve built modules that automate internal workflows, integrate with CRMs and third-party APIs, and enhance content governance — all while keeping best coding practices, performance and security top of mind.

Our process includes consultation, planning, development, QA testing, and long-term support.

We collaborate closely with your internal teams, where appropriate, to ensure our code fits naturally into your environment.

Extend your system’s potential with custom development that works exactly the way your business does.

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Build Beautiful, Brand-Aligned Experiences

Design isn’t just how your site looks — it’s how it engages your users and makes them feel.

Cool Fire, Inc. offers custom design and theming services that create user-centric, mobile-first experiences tailored to your brand and audience.

We combine strategy, accessibility, and performance best practices to build themes that not only look amazing but deliver fast, reliable performance.

Our team has deep experience with the theming layer, including Twig, Layout Builder, and decoupled design approaches.

Stand out with a site that reflects your vision and delivers on user expectations.

Strategic Guidance for Every Stage of Growth

Whether you're planning a major upgrade, building a new site, or trying to improve your development workflow, expert Drupal consulting can save time, reduce risk, and ensure success.

Cool Fire, Inc. provides strategic Drupal consulting to help you plan, build, optimize, and maintain Drupal sites with clarity and confidence.

From architecture and module selection to performance and security planning, we offer senior-level insight that helps you make the right decisions.

Partner with a team that understands Drupal inside and out — and cares about your long-term success.

Keep Your Digital Platform Running at Peak Performance

Launching your platform is only the beginning. At Cool Fire, Inc., we provide expert support and maintenance services to ensure your websites, portals, and custom applications continue to perform flawlessly over time.

Our support includes proactive monitoring, regular updates, bug resolution, and performance enhancements — all handled by senior developers who know your systems inside and out.

We specialize in minimizing downtime and keeping your platform optimized for speed, security, and usability. Whether you need help maintaining a large-scale Drupal site or a custom internal application, our team is ready to support you long-term.

Our support clients benefit from:

• 24/7 monitoring and incident response
• Core system updates and security patches
• Technical troubleshooting and enhancements
• Long-term codebase care and performance tuning

Let us take the stress out of system upkeep so you can focus on what matters most: growing your organization.

Smooth Transitions to a Stronger Future

Still running on Drupal 7 or 8? Don’t wait until it’s too late. Cool Fire, Inc. specializes in seamless Drupal upgrades and full-platform migrations that preserve your content and functionality — while setting you up for the future.

We handle everything: data migration, module compatibility, theme updates, and minimal-downtime deployment.

Whether you’re moving to Drupal 10 or migrating from another CMS entirely, our process minimizes risk and maximizes platform stability.

Upgrade with confidence — and take full advantage of what modern Drupal can offer.

Custom Shopping Experiences that Convert

Whether you're building a boutique store or a high-volume e-commerce platform, Cool Fire, Inc. develops scalable, secure, and custom e-commerce solutions on Drupal.

We integrate powerful tools like Drupal Commerce and custom modules to deliver smooth product catalogs, checkout flows, and customer portals.

Our solutions are mobile-optimized, SEO-friendly, and designed for easy back-office management.

Sell smarter with an e-commerce platform that’s built to grow with you.

Reach Global Audiences with Local Precision

Drupal’s multilingual capabilities make it one of the best platforms for organizations looking to serve diverse, global audiences. Cool Fire, Inc. helps you implement multilingual Drupal sites that are easy to manage and optimized for both users and search engines.

From translation workflows to localized SEO, we ensure every version of your site is consistent, performant, and culturally appropriate.

Whether you need two languages or twenty, we’ll build a scalable content model that grows with you.

Speak your audience’s language — wherever they are.

Manage Multiple Sites from One Codebase

If you're managing several websites for different departments, regions, or brands, Drupal's multisite capabilities can save time and resources. Cool Fire, Inc. helps organizations build and manage efficient multisite architectures from a single codebase.

Our approach ensures consistency, scalability, and easy governance across all your properties.

We architect and execute multisite setup, theming, permissions structures, and content syndication, followed by seamless ongoing maintenance.

Simplify operations while expanding your reach with Drupal multisite.