Free Resource

Get Better Proposals on Your Next Digital Project

Free RFP Template, Built by Digital Experts

Writing a weak RFP is the #1 reason organizations end up with misaligned proposals, blown budgets, and vendor mismatches.

This free template fixes that.

What's inside

Project overview and goals section
Full scope of work checklist (in-scope and out-of-scope)
Technical and design requirements
Timeline and budget framework
Vendor qualification criteria
Proposal evaluation scorecard
Submission instructions

Who this is for

Marketing directors, operations managers, and project leads at organizations planning a website redesign, platform migration, or new digital build — especially if you haven't written an RFP before or want to make sure you're not missing anything.

Why Cool Fire built this

We're Cool Fire Inc — a digital platform engineering firm that's been building and maintaining complex websites and CMS platforms since 2005. We've been on the receiving end of hundreds of RFPs, good and bad.

The bad ones waste everyone's time. Vendors can't price accurately, clients get wildly different proposals they can't compare, and projects start on the wrong foot.

We built this template so organizations come to the table prepared — whether they hire us or not.